Clean & Pure at Credo Beauty

Have you heard of the app Think Dirty?  One of my co-workers recently turned me on to it, and the concept behind it is that it allows you to scan beauty and personal care products to understand the potentially toxic ingredients in the products we use everyday.  Recently, I found out that most of my products rate at a 7 or higher!  Products that rate anywhere in the 7-10 range contain ingredients that have potential serious negative long-term health effects.

That same week, Kali of In Spades mentioned she would be at Credo Beauty in Westfield UTC for a beauty event.  “All of the brands we carry at Credo must pass our screening process proving they use only safe ingredients (nothing harmful or toxic), are cruelty-free and committed to ethical sourcing and sustainable production.”  What a wonderful coincidence that the day after I discover the Think Dirty app I end up at a beauty event featuring #CleanBeauty products!

One of the lines carried there is called Nu Evolution, which is a green make-up and beauty company owned by two sisters Kali met during NYFW.  I received this beautiful lip gloss called “Bliss” in the gift bag from Credo.  Their products are gluten and cruelty free, made with all natural and organic ingredients such as Cocoa & Shea Butter, Coconut, Castor & Jojoba Oil.  This gloss is rich and non-sticky and “Bliss” is a lovely high-gloss pink, that still appears subtle on the lips.

Innersense is a green hair care line whose products all rate at 0-3 on the Think Dirty app, and I got the chance to chat with one of the founders, Greg Starkman, at the event.  My hair is quite thick and coarse, and requires nourishment because it can easily dry out, or overly greasy when unwashed.  I purchased their Hairbath (shampoo) and conditioner, and received the leave-in conditioner as a gift.  My hair is in dire need of repair, and I already feel the wonderful effect of using an all natural product.  My hair is softer and takes product well after use.

Thank you Kali for letting me know about the event, and thanks to Diane, Store Manager at Credo Beauty.  She really spent some time with me to explain their concept and product lines, and introduced me to my new favorite deodorant by AER, sold exclusively at Credo.  I tend to get irritated under my arms, and I needed a totally clean deodorant that would help to calm the irritation but provide the protection I need.  Bonus: it comes in a Blood Orange scent!